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Max Shepherd-Cross

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February 24, 2025

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5 Ways to Improve Meeting Room Utilization Rates

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5 Ways to Improve Meeting Room Utilization Rates

Efficient meeting room management can boost productivity and reduce wasted space.

  • What it does: Helps organizations maximize meeting room use, especially in hybrid work environments, by leveraging technology and data.
  • Why it matters: Unused rooms can cost businesses $30–$250 per hour; these strategies reclaim wasted space and improve scheduling.
  • Key benefits: Smart scheduling, usage analytics, clear booking rules, and enhanced hybrid meeting setups.
  • Who it’s for: Companies looking to optimize office space, improve meeting efficiency, and support hybrid work models.
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Struggling with inefficient meeting rooms? You're not alone. Hybrid work has increased meeting room demand by 73%, yet 80% of scheduled meetings don’t happen in their assigned rooms. Unproductive meetings cost U.S. businesses $37 billion annually. Here's how to fix it:

5 Quick Fixes to Boost Meeting Room Usage:

Why It Matters:

Unused rooms cost businesses $30–$250 per hour. By implementing these solutions, you can recover up to 28% of wasted meeting room space and improve productivity. Keep reading for actionable tips and tools to get started.

The Best Meeting Room Booking Software Compared

1. Use Office Management Software

Office management software can help improve meeting room usage in hybrid workplaces, saving employees up to 30 minutes daily .

Key Features and Benefits




Feature
How It Helps with Room Usage






Avoids double-booking and shows availability instantly


Automated Check-ins
Cuts down on ghost meetings, reclaiming up to 27 room hours monthly


Calendar Integration
Makes scheduling easier across different platforms


Usage Analytics
Offers insights to optimize space effectively


Mobile Access
Lets employees book rooms from anywhere



These tools make booking simpler and more efficient. As Allan Mørch, CEO & Founder of AskCody, explains:


"
simplifies space booking, supply ordering, visitor management, and insight capture, effectively eliminating ghost meetings ."

Officely: A Practical Example

Officely

Officely is a great tool that integrates with Slack and Teams, making it easy for employees to use. Beth Lang, Head of People at Lunio, shares:


"Keeping everything in Slack means people actually use Officely. Unlike other tools we've tried."

Officely offers several useful features for managing meeting rooms:

Additionally, you can configure the software to automatically cancel no-shows, helping reclaim unused room hours .

2. Set Up Smart Scheduling

Smart scheduling saves time by eliminating the hassle of finding meeting rooms. A study shows that 48% of office workers waste time weekly searching for meeting spaces, with 40% losing up to an hour . Let’s break down the features that make smart scheduling effective.

Live Room Status Updates

Tracking room status in real time helps avoid double bookings and ensures meeting spaces are used efficiently. Here are some essential features to look for:




Feature
Purpose
Benefit






Displays current and upcoming meetings
Reduces interruptions and confusion




Tracks actual room usage
Identifies no-shows for better room management




Highlights room availability at a glance
Speeds up the search for open spaces




Provides real-time room locations
Makes it easier to find available rooms



Adding buffer times between meetings can also help. These buffers allow for overruns or setup needs, keeping schedules accurate and avoiding conflicts.

Linking your scheduling system to existing calendars simplifies the booking process. For example, Google Meet now offers cross-platform compatibility, letting users join meetings directly from Google Meet Rooms, even if the meeting was booked on another platform.

Here’s how to integrate calendars effectively:

These steps make scheduling smoother and ensure meeting spaces are used efficiently.

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3. Track and Apply Usage Data

Analyzing meeting room usage helps make better use of office space. Studies suggest that the ideal usage rate for meeting rooms during core business hours is between 40% and 60%. This means most conference rooms are used for about 16 to 24 hours per week. These figures provide a baseline for making informed adjustments.

Key Room Usage Metrics

Here are the most important metrics to monitor:




Metric Type
What to Track
Why It Matters






Number of attendees vs. capacity
Highlights mismatched room sizes




Actual usage time vs. bookings
Shows how efficiently rooms are booked




High-demand hours
Improves scheduling during busy periods




Unused or cancelled bookings
Reduces wasted space




Equipment usage patterns
Helps allocate resources effectively



Unused or poorly utilized meeting spaces can cost businesses anywhere from $30 to $250 per hour.

Using Data to Improve Room Utilization

Usage data uncovers trends that help predict demand and cut down on wasted resources. For example, 66% of companies are planning to redesign their office spaces to better support hybrid work setups.

Here’s how you can act on the insights from your data:

4. Create Clear Booking Rules

Did you know that 15% of large conference meetings go unattended, and only 40% of available seats are actually used? These stats highlight the importance of having clear booking rules in place. Such rules work alongside technology to make sure every booking is meaningful .

Cancel and Start Time Rules

Avoid wasted room time by setting clear guidelines. Establish limits on bookings, require timely cancellations, and use automatic release for no-show meetings. Adding short buffer periods between meetings can also smooth transitions and prevent scheduling conflicts. To keep things running on time, send out reminders for upcoming meetings.

Multi-Purpose Room Setup

Create meeting spaces that can adapt to different team sizes and needs. With 67% of employees feeling that meetings often waste time , flexible setups allow teams to choose rooms that suit their purpose.

5. Add Remote Meeting Tools

With 49% of employees participating in hybrid meetings , having the right tools in place is essential to make these meetings productive and engaging.

Hybrid Meeting Setup

Using video conferencing tools can help bridge the gap between in-person and remote participants, fostering better collaboration.


"If you're trying to make sure that engagement is equal across virtual and in-person participants, that starts with technology" - Ray Kimble, founder and CEO of Kuma

Here are some ways to improve your hybrid meeting setup:

These steps rely on dependable and easy-to-use technology.

Room Tech Requirements

To make hybrid meetings work, equip conference rooms with the right tools:




Equipment Type
Key Features
Purpose




Audio
AI-powered microphones and speakers
Reduces noise and ensures clear sound


Visual
Cameras with AI tracking
Automatically focuses on speakers


Display
Interactive screens or digital whiteboards
Enhances collaboration in real-time


Connectivity
High-speed internet with backups
Keeps video calls stable and uninterrupted




"We make sure everyone has the technology to do their work. That means thinking about employees' needs. Do I need to send you headphones? Do I need to do something onsite to ensure that when we're having a hybrid meeting, everyone can be heard?" - Bethany Nicole Smith, Workplace Experience Specialist

To ensure your team gets the most out of these tools, focus on compatibility with platforms like Zoom or Microsoft Teams. For instance, The Clorox Company found success by prioritizing training on video conferencing tools, helping teams run smoother hybrid meetings .

Steps to Improve Room Usage

Hybrid work requires smart room management strategies. Data shows that targeted solutions can increase efficiency and support various work styles.

Howard Wright, Global Head of IT Operations at Thredd, highlights the benefits of using booking data for global expansion:


"The effectiveness of the solution in London allowed us to expand the tools to our other global offices with minimum effort. We are working closely with TableAir to utilize the data produced by booking systems to add further value by identifying usage trends and ensuring the HR teams can help ensure we get the most value from our office investments."

Here are some practical examples of how companies have improved room usage:




Strategy
Result
Company Example






Reduced conflicts, improved efficiency
A marketing agency eliminated booking conflicts by integrating with Slack


Space Optimization
Better resource allocation
A tech startup increased usage by splitting a large meeting room into smaller huddle spaces


Automated Policies
Enhanced accountability
A corporate office introduced a 10-minute grace period for meeting check-ins


Training Programs
Improved user adoption
A coworking space reduced conflicts through monthly workshops



Key Actions to Take

Boost your room usage with these steps:

Richard Andrews, Head of IT at chapmanbdsp, shares how technology has streamlined their flexible work approach:


"TableAir has enhanced our existing
with staff able to reserve a desk in any office globally or, in fact, book a desk in a Remote Office when they intend to work from home. This gives the whole team visibility of where others are at any given time when they need them and allows us to assess how the flexible working scheme is being utilized by staff."

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Frequently Asked Questions:

1. How can office management software improve meeting room utilization?

Office management software helps by offering features such as automated check-ins, calendar integration, and usage analytics. These tools streamline the booking process, prevent double-booking, and help track room availability, reducing ghost meetings and improving overall room usage efficiency.

2. What is smart scheduling, and how does it optimize meeting room usage?

Smart scheduling involves using tools that track real-time room status, prevent double bookings, and highlight availability. By integrating calendar systems and adding buffer times between meetings, it ensures rooms are used efficiently and schedules remain conflict-free, saving employees time in finding available spaces.

3. Why is tracking meeting room usage important?

Tracking meeting room usage helps identify trends and inefficiencies. It enables organizations to see peak usage times, unused spaces, and booking patterns. This data helps optimize room allocation, improve scheduling, and make informed decisions to enhance space utilization and reduce wasted resources.

4. How can clear booking rules improve meeting room usage?

Clear booking rules, such as setting limits on booking durations, requiring timely cancellations, and enforcing automatic releases for no-show meetings, ensure rooms are used effectively. By introducing multi-purpose room setups, companies can adapt rooms to different team sizes and requirements, enhancing flexibility.

5. How can I improve hybrid meetings with the right tools?

For hybrid meetings, invest in quality video conferencing tools and room technology like AI-powered microphones, cameras, and interactive displays. These tools bridge the gap between in-person and remote participants, ensuring clear communication and engagement. Ensure compatibility with platforms like Zoom and Microsoft Teams for seamless integration.

6. What are the key features to look for in meeting room booking software?

Key features include real-time room status updates, integration with calendar systems, mobile access for booking flexibility, automated check-ins, and usage analytics to optimize space. These features help improve room management and boost overall productivity.

7. How can usage data help improve meeting room management?

Usage data provides insights into peak booking times, space allocation, and unused rooms. Analyzing this data helps companies make adjustments to room allocation, optimize space, and implement policies that prevent booking conflicts, ensuring better room management and utilization.

8. What steps can businesses take to improve meeting room usage?

Businesses can take several steps: implement office management software, set up smart scheduling systems, track and analyze usage data, establish clear booking rules, and equip rooms with the right hybrid meeting tools. Additionally, training staff and ensuring room flexibility will improve the overall meeting experience.

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Max Shepherd-Cross

Max Shepherd-Cross

Max is one of the cofounders and CEO of Officely, a flexible work enablement platform. He has helped thousands of businesses not only transition to flexible work but instil it at the core of their culture and brand.

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